Augmented Shopping Market Share 2020, Size, Trend, Worth Analysis Report & Research 2027

 Augmented shopping allows customers to engage and interact with brands and products via digital experiences that will enable them to try out virtually, and customize their products.  Digital platform provide more detailed product or band information than standard web experiences. Increase in smart phone penetration has become significant sources for implementing augmented technology to offer customers with an improved shopping experience. 

The increase in importance of augmented reality in the retail industry as it is helpful to increase the perceived value of brands and product and improves product sales which are expected to boost the global augmented shopping market growth. Furthermore, increase in need for a virtual demonstration of products and enhance enterprise brand awareness to reach consumers will positively influence the market growth. More customer satisfaction and significant customer experience are some driving factors which helps retailers to increase brand sales.

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Also, change in customer preferences and increase in social awareness and transforming retail industry will fuel the global augmented shopping market growth over the forecast period. Moreover, increase in technological advancements and increase in investment by key players in the retail sector will drive the market growth. In addition to that, rise in adoption of smartphones and growing e-commerce will propel the global augmented market growth.

The security and privacy issues associated with augmented shopping are the major challenging factor which expected to hinder the global augmented shopping market growth. Also, overcoming social challenges to increase adoption rate is another challenging factor which is expected to affect the market growth during this analysis period.



 Augmented Shopping Market Segmentation

Global Augmented Shopping Market is segmented into component such as Solutions, and Services. Further, market is segmented into application such as Automotive, Home Goods & Furniture, Beauty & Cosmetics, Apparel Fittings, Grocery Shopping, Footwear, and Others.

Also, Global Augmented Shopping Market is segmented into five regions such as North America, Latin America, Europe, Asia Pacific, and Middle East & Africa.

 Market key Players

Various key players are discussed in this report such as Apple Inc., Blippar Ltd, Google LLC, Holition Ltd., Imaginate Technologies, Marxent Labs LLC, Microsoft, PTC, ViewAR GmbH, and Wikitude GmbH.

 Market Segmentation

By Component

  • Solutions
  • Services

By Application

  • Automotive
  • Home Goods & Furniture
  • Beauty & Cosmetics
  • Apparel Fittings
  • Grocery Shopping
  • Footwear
  • Others 

By Region

  • North America
  • Latin America
  • Europe
  • Asia Pacific
  • Middle East & Africa

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QualiKet Research is a leading Market Research and Competitive Intelligence partner helping leaders across the world to develop robust strategy and stay ahead for evolution by providing actionable insights about ever changing market scenario, competition and customers. QualiKet Research is dedicated to enhancing the ability of faster decision making by providing timely and scalable intelligence. We use different intelligence tools to come up with evidence that showcases the threats and opportunities which help our clients outperform their competition.

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